Our Projects

In this project, we conducted a framing analysis to investigate how people frame issues related to youth violence and how that knowledge can help advocates do a better job explaining the value of...

BMSG worked with the California Department of Public Health to review and refine its messages supporting Health in All Policies, an approach that considers how all of our public policymaking...

BMSG worked with The California Endowment's HEAC Initiative to provide media advocacy training and strategic consultation as they pursued policy change in six sectors: schools, after-school,...

BMSG worked with the Sierra Health Foundation to maximize attention for the Healthy Youth, Healthy Region report that the Foundation commissioned from UC Davis' Center for Regional Change. The...

The way researchers and reporters talk about health directly influences how policymakers think about it and, more importantly, what they do to promote health. BMSG collaborated with the Canadian...

New technologies are fundamentally altering the marketing landscape. With our partners at the Center for Digital Democracy, we...

California's Joint Use Statewide Task Force (JUST) commissioned Berkeley Media Studies Group, in partnership with the Prevention Institute, to create an online space for joint use advocates to...

With funding from The California Endowment, BMSG examined and mapped public and industry conversations on nutrition and activity. Media advocates can use the information to reshape debate on the...

In this project, funded by The California Endowment, BMSG worked to increase the capacity of advocates and youth journalists to develop effective messaging and raise public awareness about the...

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