A new study from BMSG explores the tobacco industry's use of personal choice messaging to shift blame for its products' health harms onto consumers. Now Big Food is taking a page from tobacco's well-worn playbook. How similar are the two industries and what does this mean for advocates? Read more >
By not reporting more comprehensively on suicides, the news media are reinforcing the contempt many people have for those who take their own life and making it harder to demonstrate the need for prevention. Read more >
In 2012, the soda industry spent $4 million to orchestrate a sophisticated opposition to soda tax proposals in two small California cities, all the while disguising its presence in the debate. Now that San Francisco is considering a tax, the industry is using a similar strategy. Read more >
Research has shown that sugary drinks are linked to diabetes and other chronic diseases. Yet instead of doing the responsible thing and reining in their marketing, soda companies have been ratcheting up efforts not only to sell their products but also to discourage people from drinking water. Read more >
The way the media portray an issue influences how we think about and act on it. Throughout the year, advocates have used memorable media bites to help shape the news, challenge people to think about problems from a public health perspective, and come up with creative solutions. Here are 10 of our favorites.
Making the case for a society that supports health for everyone is easier said than done, even for the most seasoned public health advocates. Here are some tips to help ensure that the messages we use strengthen, rather than stymie, our social change efforts. Read more >
As more soda tax measures hit the ballot, the beverage industry has become increasingly fierce in fomenting opposition. How should advocates respond to questions about government intervention and other hot-button issues? Here are some sample Q&As that may help. Read more >