BMSG In the News

by Alexandra Sifferlin |
Friday, August 2, 2013

Corporate social responsibility campaigns are a favorite tactic of soda companies to deflect criticism and manage their image. In this article, BMSG's Andrew Cheyne explains how these campaigns allow the soda industry to shift the blame for their products' health harms onto consumers and obscure the need for regulation.

by Chris Weller | Medical Daily
Friday, August 2, 2013

Borrowing from Big Tobacco's playbook, Coca-Cola has funded a study on diet and health in an attempt to cast itself as a good corporate citizen when it is anything but. As BMSG's research team lead Andrew Cheyne reminds us, the goal behind such studies and other image management tactics is simple: to sell more sugary drinks.

by Brooks Barnes, Brian Stelter | The New York Times
Tuesday, June 18, 2013

In spite of continued pressure from BMSG, the Center for Science in the Public Interest, and other advocacy groups committed to reducing junk food marketing to children, Nickelodeon maintains that its primary responsibility is entertainment and resists adopting responsible food marketing standards.

by Katy Bachman | Ad Week
Monday, June 10, 2013

Four senators join Berkeley Media Studies Group, the Center for Science in the Public Interest (CSPI) and other partners in demanding that Nickelodeon "implement strong nutrition standards for all of its marketing to children." Although CSPI found that seven out of 10 food ads Nick carries are for junk foods, Nickelodeon claims its first responsibility is entertainment and will not change its advertising lineup.

by Marion Nestle | Food Politics
Tuesday, April 23, 2013

A new report from the National Education Policy Center at University of Colorado, Boulder, shows that food companies are not making enough progress in reducing marketing to children. However, the report does not offer recommendations for change. To learn more about how to take action, Nestle recommends visiting our resources section or, the website of the Food Marketing Workgroup, also contains action opportunities.

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