Where we’re going and where we’ve been: Making the case for preventing sexual violence

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Where we’re going and where we’ve been: Making the case for preventing sexual violence

Tuesday, August 28, 2018Helping people understand that sexual violence can be prevented is a critical step toward a future where abuse and assault are rare. And to make the case for prevention, we need to go beyond the scope of the problem and articulate what to do about it. This messaging guide, developed in collaboration with RALIANCE, a national partnership dedicated to ending sexual violence in one generation, provides concrete guidance for advocates to build effective messages that highlight the need for prevention. To view the full guide, download this PDF. And check out this handout to help people build their own journey metaphors, an important part of prevention messaging.