Media advocacy lecture at U.C. Berkeley’s School of Public Health
Date: Feburary 19, 2020
BMSG Director Lori Dorfman provided students in Leonard Syme & Linda Neuhauser’s Interventions course a general overview of media advocacy in the context of our current social and political moment. She discussed basics in framing, why message is never first, and the role of values in shaping audiences’ understanding of an issue.