Messaging and spokesperson training for Communities Putting Prevention to Work (CPPW)
The Centers for Disease Control and Prevention’s Communities Putting Prevention to Work Initiative’s goal is to reduce risk factors, prevent/delay chronic disease, promote wellness in children and adults, and provide positive, sustainable health change in communities. Berkeley Media Studies Group supported ICF Macro, the CPPW Resource Center lead, by providing trainings and webinars, individualized technical assistance, tools and products to fill gaps in existing literature, individual community consultation on messaging, and spokesperson training.