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How marketers target communities of color with junk food and sugary drinks

by: Fernando Quintero
posted on Tuesday, June 02, 2015

At a San Francisco Board of Supervisors committee meeting, BMSG’s Fernando Quintero testified on the tactics food and beverage companies use to target communities of color with unhealthy products. The committee heard — and later recommended for adoption ‰— three new sugary drinks bills at the June 1, 2015 meeting.

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