by: Fernando Quintero
posted on Monday, December 15, 2014
Berkeley’s landslide victory in passing a tax on sugary drinks, along with other cities’ recent efforts to do the same, reveals some do’s and don’ts in developing strategic media advocacy campaigns.
Tags: Berkeley, Big Soda, El Monte, media advocacy, public health, Richmond, San Francisco, soda tax, Telluride
by: William Dietz and Lori Dorfman
posted on Wednesday, February 26, 2014
In 2012, the soda industry spent $4 million to orchestrate a sophisticated opposition to soda tax proposals in two small California cities, all the while disguising its presence in the debate. Now that San Francisco is considering a tax, the industry is using a similar strategy.
Tags: El Monte, Richmond, soda, soda industry, soda tax
by: Fernando Quintero
posted on Tuesday, January 08, 2013
Will Californians see 14 new soda tax proposals by 2014? Proponents of a soda tax took a bruising last November, but their defeat has only emboldened them to come back and fight even harder.
Tags: El Monte, measure N, Measure O, public health, Richmond, soda industry, soda tax