How marketers target communities of color with junk food and sugary drinks
by: Fernando Quintero
posted on Tuesday, June 02, 2015
At a San Francisco Board of Supervisors committee meeting, BMSG’s Fernando Quintero testified on the tactics food and beverage companies use to target communities of color with unhealthy products. The committee heard — and later recommended for adoption — three new sugary drinks bills at the June 1, 2015 meeting.
Tags: junk food, public health policy, sugar-sweetened beverages, sugary drinks, target marketing