BMSG in the news

Forget the food: Fast food ads aimed at kids feature lots of giveaways

by Alexandra Sifferlin | TIME.com
Thursday, August 29, 2013

A new study shows that fast food companies rely heavily on toys and games, not food itself, to lure young customers and create lifelong connections with them. Quoted in this article for TIME, BMSG's Andrew Cheyne explains why this type of marketing is of particular concern to public health advocates.

Analysts question integrity of studies funded by soft drink companies

by Kristin Salaky | The Daily Meal
Monday, August 05, 2013

Researchers, including BMSG's Andrew Cheyne, are helping to shed light on the real goals behind industry-funded health studies: to improve soda companies' image and increase sales.

Lifestyle ads from Big Soda: Hypocritical or helpful?

by Alexandra Sifferlin | TIME.com
Friday, August 02, 2013

Corporate social responsibility campaigns are a favorite tactic of soda companies to deflect criticism and manage their image. In this article, BMSG's Andrew Cheyne explains how these campaigns allow the soda industry to shift the blame for their products' health harms onto consumers and obscure the need for regulation.

Can you trust a study on fruit funded by Coca-Cola? How Big Soda rides the line between health and hypocrisy

by Chris Weller | Medical Daily
Friday, August 02, 2013

Borrowing from Big Tobacco's playbook, Coca-Cola has funded a study on diet and health in an attempt to cast itself as a good corporate citizen when it is anything but. As BMSG's research team lead Andrew Cheyne reminds us, the goal behind such studies and other image management tactics is simple: to sell more sugary drinks.

Nickelodeon resists critics of food ads

by Brooks Barnes, Brian Stelter | The New York Times
Tuesday, June 18, 2013

In spite of continued pressure from BMSG, the Center for Science in the Public Interest, and other advocacy groups committed to reducing junk food marketing to children, Nickelodeon maintains that its primary responsibility is entertainment and resists adopting responsible food marketing standards.

Senators urge Nickelodeon to stop airing junk food ads to kids

by Katy Bachman | Ad Week
Monday, June 10, 2013

Four senators join Berkeley Media Studies Group, the Center for Science in the Public Interest (CSPI) and other partners in demanding that Nickelodeon "implement strong nutrition standards for all of its marketing to children." Although CSPI found that seven out of 10 food ads Nick carries are for junk foods, Nickelodeon claims its first responsibility is entertainment and will not change its advertising lineup.

Marketing foods and drinks to kids in schools goes on and on

by Marion Nestle | Food Politics
Tuesday, April 23, 2013

A new report from the National Education Policy Center at University of Colorado, Boulder, shows that food companies are not making enough progress in reducing marketing to children. However, the report does not offer recommendations for change. To learn more about how to take action, Nestle recommends visiting our resources section or cspinet.org. Foodmarketing.org, the website of the Food Marketing Workgroup, also contains action opportunities.

Did the food industry buy your kid?

by Nan Feyler | Philly.com
Tuesday, April 02, 2013

Food and beverage companies spend billions each year to target kids with mostly unhealthy products. Referencing a BMSG report on target marketing, the chief of staff of the Philadelphia Department of Public Health shows how pervasive the issue is, especially in communities of color, which are disproportionately targeted with ads for junk food.

In spite of scrutiny by advocates, sales of Nestle Girl Scout Crunch bars on the rise

by Staff | ConfectionaryNews.com
Thursday, March 14, 2013

The bars have surpassed sales estimates by 150 percent. BMSG and the Center for Science in the Public Interest have urged Nestle to stop marketing unhealthy foods featuring the Girl Scout's name and logo, saying that doing so violates the company's pledge to avoid marketing to children.

Ad from BMSG and CSPI targets Nickelodeon over kids’ marketing

by Staff | Food Product Design
Thursday, March 14, 2013

The public health groups, along with Center for Digital Democracy, Children Now, Prevention Institute, and Voices for America’s Children, have taken out a full-page “wanted” ad in The Hollywood Reporter, calling on Nickelodeon to stop marketing junk food to kids. A new report shows that 70 percent of food ads on Nickelodeon are for unhealthy products.

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