by Elizabeth Wilner | Advertising Age
Friday, June 29, 2012
Using tactics similar to those of Big Tobacco, other industries are trying to hide the dangers of their products, and public health advocates say they need to be similarly outed and regulated. A paper by the Berkeley Media Studies Group and the Public Health Advocacy Institute points out that soda companies have fine-tuned Big Tobacco's strategies and began using corporate social responsibility campaigns far sooner to try and head off regulation.by Staff | Food Product Design
Tuesday, June 26, 2012
Last week PLoS Medicine magazine launched a three-part series on "Big Food" that examines the activities and influence of the food and beverage industry on public health. The series includes a study from BMSG and the Public Health Advocacy Institute that compares the corporate social responsibility campaigns of the soda industry and Big Tobacco.by Nathan Gray | Foodnavigator.com
Tuesday, June 26, 2012
A new study from BMSG and the Public Health Advocacy Institute explores the expensive and elaborate CSR campaigns that the soda industry is using to forestall government regulation and shift the blame for its products' health harms onto consumers. The tactics echo those employed by big tobacco firms.by Susan Perry | MinnPost
Monday, June 25, 2012
Borrowing tactics from the tobacco industry, major soda companies are using corporate social responsibility campaigns to improve their public image and forestall government regulation and taxes on sugary drinks, according to a paper by BMSG and PHAI published last week in the journal PLoS Medicine.CauseBecause
Monday, June 25, 2012
A new study from BMSG and the Public Health Advocacy Institute compares the corporate social responsibility campaigns of the soda and tobacco industries. The authors say that both industries have used CSR to normalize their products and corporate image.by Alexandra Sifferlin | TIME
Friday, June 22, 2012
Writing for the online journal PLoS Medicine, researchers from BMSG and PHAI say that the soda industry is using "corporate social responsibility" campaigns to counter concerns about their products' connections to obesity and related health problems. The campaign tactics echo those used by the tobacco industry to improve its image.by Gary Schwitzer | HealthNewsReview.org
Friday, June 22, 2012
The journal PLoS Medicine has begun to publish a series of articles that explores the role of Big Food in influencing health. The series includes a study from BMSG and the Public Health Advocacy Institute that draws parallels between the marketing tactics of soda companies and the tobacco industry. by Robyn O'Brien | Prevention
Friday, June 22, 2012
In a new series on Big Food, the scientific journal PLoS Medicine investigates the food and beverage industry's influence on public health across the globe. The series includes a study by BMSG and the Public Health Advocacy Institute that draws parallels between soda and tobacco industry marketing tactics.
by Ed Silverman | Pharmalot
Thursday, June 21, 2012
In a letter to the FTC, the Public Health Advocacy Institute, along with BMSG and other groups, asked the agency to investigate Merck for a Claritin marketing tie-in with Madagascar 3 that may be misleading and dangerous to kids' health.by Katrina Schwartz | State of Health, a KQED blog
Thursday, June 21, 2012
Soda companies are using sophisticated "corporate social responsibility" campaigns to increase the popularity of their products, especially among youth. According to a PLoS Medicine journal article by BMSG and the Public Health Advocacy Institute, the soda industry is drawing from marketing tactics used by Big Tobacco.
