by Katie Woodruff | San Francisco Chronicle
Monday, February 08, 2010
The soda industry uses aggressive digital marketing tactics to reach kids often without parents knowing it. So when companies cozy up to Michelle Obama, claiming they want to be a part of the solution, she should tell them that means ending marketing to children.by Amy Norton | Reuters
Tuesday, December 15, 2009
The majority of food products advertised on children's websites are ones kids should avoid, finds a report from the American Journal of Public Health for which BMSG's director Lori Dorfman contributed research. In this article, Dorfman explains why the public health implications are serious.Society for New Communications Research
Monday, November 23, 2009
The Society for New Communications Research has honored Berkeley Media Studies Group and Prevention Institute with a 2009 Excellence in New Communications Award for together creating jointuse.org, a website that highlights a public health strategy to increase opportunities for physical activity. The groups created the site on behalf of the Joint Use Statewide Task Force. They were recognized in the collaboration and co-creation category for nonprofits.by Catherine Holahan | Bloomberg Businessweek
Tuesday, August 12, 2008
Junk food companies have become particularly adept at targeting young people at the greatest risk for obesity, and their marketers marketers insist the industry does not need government regulation. This article details these and other findings from a report commissioned by Berkeley Media Studies Group. To view additional media coverage of the report, visit http://digitalads.org/press.php.by Suzanne Bohan | Oakland Tribune
Wednesday, April 09, 2008
Where you live affects how long you live, shows a report from the Bay Area Regional Health Inequities Initiative, a collaboration of public health professionals from many cities and organizations including BMSG's parent organization, the Public Health Institute.by Lori Dorfman | New York Times
Thursday, November 08, 2007
Creating green cities is good for public health because, as BMSG director Lori Dorfman shows in this letter to the editor, health places mean healthy people.by Leonard Pitts, Jr. | The Seattle Times
Sunday, June 03, 2007
BMSG research has found that media coverage of crime tends to overrepresent Black and Latinx individuals as perpetrators and underrepresent them as victims. Citing our work, columnist Leonard Pitts, Jr. argues against white supremacists and conservative bloggers who falsely claimed the opposite to be true following the murder of a white couple in Tennessee. Referencing BMSG’s report “Off Balance,” he notes: “newspaper articles about white homicide victims are longer and more frequent than those about black ones; and interracial violent crime is more likely to be reported even though it is just about the rarest kind of violent crime.”
by Catherine Holahan | Bloomberg Businessweek
Thursday, May 17, 2007
A new study commissioned by Berkeley Media Studies Group highlights ways companies use the Web to promote unhealthy foods to youngsters and asks regulators to step in. To view more media coverage of the report, visit http://digitalads.org/press.php.by Sonja Herbert | Voices for a healthy future
Friday, September 01, 2006
Public health advocates can take note from a strategy baseball coaches have long used to bolster their chances at success: increase the skills of every player. Berkeley Media Studies Group can help advocates build this type of "bench strength" through media advocacy trainings that help rookies and veterans alike get better at making the case for healthy public policy.by Lori Dorfman | Voices for a healthy future
Sunday, May 01, 2005
How should public health advocates answer challenging arguments from companies that produce harmful products? These arguments often put responsibility for those harms squarely on the individual. BMSG director Lori Dorfman shows how public health practitioners and their allies can take steps to reframe that message.
