Media Advocacy training for California Wellness grantees in Los Angeles
Date: June 07, 2019
BMSG’s Shaddai Martinez Cuestas and Ingrid Daffner Krasnow gave a training in Los Angeles for grantees of The California Wellness Foundation. The full-day communication session covered using media advocacy strategically to advance policy, recognizing the news media’s role in shaping debates on community health, and developing strategic messages for advocacy campaigns.