Reporting on home: Analyzing U.S. news to advance housing justice and health equity
Date: October 18, 2022 - October 18, 2022
In this webinar supported by the Kresge Foundation, BMSG and Housing Now! discuss differences between media advocacy and social marketing, share BMSG research on how housing and homelessness are portrayed in the news, and discuss challenges in the duel framing of government as both the problem and part of the solution.
View recording
Slides
Related resources
- BMSG’s Layers of Strategy
- BMSG’s Message Development Worksheet
- Housing, equity, and health in U.S. news, 2020-2021: Findings and recommendations
- Six media advocacy lessons from a campaign for housing justice and health equity featuring Housing Now! California and the Bay Area Regional Health Inequities Initiative
- BMSG’s resources on housing, equity, and, health
- More info on Housing Now! California