by: Berkeley Media Studies Group
posted on Tuesday, February 25, 2020
BMSG is proud to support California’s local health departments and their partners as they create a state where health abounds no matter where you live.
Tags: health equity, local health departments, public health
by: Heather Gehlert
posted on Friday, December 20, 2019
2019 has been an intense, difficult year in many ways, but these media bites, and the voices behind them, help us approach the new year with renewed passion and enthusiasm for the issues we hold dear. Check out which quotes made this year’s list!
by: Ingrid Daffner Krasnow and Shaddai Martinez Cuestas
posted on Monday, December 16, 2019
In this blog series, we address a range of strategic communication challenges that both novice and seasoned advocates often face. We also offer tips that advocates can use across multiple issue areas and provide examples of how various groups have applied those recommendations.
by: Ingrid Daffner Krasnow and Shaddai Martinez Cuestas
posted on Monday, December 16, 2019
One of the biggest communication challenges advocates face is delivering messages effectively under pressure. This blog, the final in a three-part series, highlights common challenges and lessons from our spokesperson trainings and shows how they can be applied, using a case example from one of our clients.
by: Ingrid Daffner Krasnow and Shaddai Martinez Cuestas
posted on Monday, December 16, 2019
Relying too heavily on data to make your case, inadvertently reinforcing opposition arguments, and simply getting tongue-tied are all common communication pitfalls. The good news is they can be avoided. This blog, the second in a three-part series, draws on our work with advocates and captures lessons that they can apply to any public health or social justice issue.
by: Ingrid Daffner Krasnow and Shaddai Martinez Cuestas
posted on Monday, December 16, 2019
During BMSG’s recent work with grantees of The California Wellness Foundation, common themes emerged among their questions about strategic communication. This blog, the first in a three-part series, is designed to help answer some of the most common media advocacy questions we received from both seasoned and novice advocates.
by: Heather Gehlert
posted on Monday, October 28, 2019
This year, we’ll be presenting research on news coverage of cannabis legislation, police violence, and housing instability. Check out our sessions and connect with us in person or online using #PHIAPHA and #APHA2019.
by: Heather Gehlert
posted on Tuesday, October 15, 2019
After being diagnosed with an aggressive form of breast cancer, BMSG’s senior communication manager explores the psychological impact of the way we communicate about the disease, what that means for journalists reporting on the issue, and why people living with cancer should be steering the conversation.
Tags: breast cancer, language, metaphors, news
by: Katherine Schaff
posted on Wednesday, September 25, 2019
When advocates reach out to BMSG for help shaping the public narrative and advancing policy change on a particular public health or social justice issue, they often are eager to improve their ability to write op-eds or speak with reporters. But public testimony is another powerful way to deliver compelling messages that reach decision-makers. In this blog, our health equity coordinator offers tips for doing so, based on her recent experience providing public comment at San Francisco City Hall.
Tags: community organizing, media advocacy, public comment, public testimony
by: Daphne Marvel
posted on Thursday, July 25, 2019
A new series of briefs from BMSG explores how the food and beverage industry strategically sets prices, leverages cutting-edge technology, and exploits cultural sensibilities to build brand loyalty and sell unhealthy products to low-income communities and communities of color.
Tags: health equity, junk food, marketing to communities of color, sugary drinks
