by: Heather Gehlert and Katherine Schaff
posted on Wednesday, December 08, 2021
In this blog, we go behind the scenes to explore strategic communication insights from a housing justice coalition’s recent policy wins and challenges, as well as implications for future campaigns. Advocates share lessons on rapid-response data collection, tailoring frames to different audiences, building a diverse group of spokespeople, and more.
Tags: coalition building, health equity, housing justice, media advocacy, narrative power, strategic communication
by: Heather Gehlert and Shaddai Martinez Cuestas
posted on Thursday, June 24, 2021
When presented strategically, data can help tell an important story about childhood trauma. Here are a few tips for presenting numbers in ways that advance efforts to reduce adversity, promote resilience, and improve health outcomes.
Tags: ACEs, adverse childhood experiences, childhood trauma, data, PACEs, strategic communication
by: Katherine Schaff and Shaddai Martinez Cuestas
posted on Monday, July 06, 2020
Housing policy is complex, and communicating about it can be tricky, especially when you are talking with a reporter. Still, just because you aren’t in full control of the message doesn’t mean you can’t shape the narrative. A recent event with local journalists shed light on how advocates can do just that.
Tags: coronavirus, COVID-19, health equity, housing, strategic communication
by: Ingrid Daffner Krasnow and Shaddai Martinez Cuestas
posted on Monday, December 16, 2019
Relying too heavily on data to make your case, inadvertently reinforcing opposition arguments, and simply getting tongue-tied are all common communication pitfalls. The good news is they can be avoided. This blog, the second in a three-part series, draws on our work with advocates and captures lessons that they can apply to any public health or social justice issue.
Tags: framing, media advocacy, strategic communication
by: Ingrid Daffner Krasnow and Shaddai Martinez Cuestas
posted on
During BMSG’s recent work with grantees of The California Wellness Foundation, common themes emerged among their questions about strategic communication. This blog, the first in a three-part series, is designed to help answer some of the most common media advocacy questions we received from both seasoned and novice advocates.
Tags: media advocacy, strategic communication
by: Daphne Marvel
posted on Wednesday, March 13, 2019
Op-eds are a powerful tool not only for bringing public health and social justice issues to the public’s attention, but also for reaching policymakers and promoting concrete policy solutions. Here are some tips to help you use op-eds to put your issue in the media spotlight.
Tags: media advocacy, strategic communication
by: Michael Bakal
posted on Thursday, August 17, 2017
A small campaign with big impact offers lessons for advocates working to create long-term, lasting social change.
Tags: media advocacy, public health, social justice, strategic communication